A responsive app Landing Page is a great way to promote your apps. Its easier to get visibility on landing pages through organic search. Besides, whenever users face any difficulty using your App they will probably come online and land straight on your Landing Page.The sole fact that users might arrive first at the Landing Page itself makes it an important aspect of your Website. You can display key features of your App to attract new users. You can add screenshots or gifs documenting the App in action and so on.
On the other hand, if users arrive on your Website while they are considering going for the PRO version, they will be looking for the pricing plans as well as key benefits of getting the PRO version. Moreover, apart from using the Landing Page to convert sales, you can also redirect users to it for gaining more subscribers. This makes your Website’s Landing Page so important.