case study

Scaling Up with Essential Addons: SK-America’s Growth Story to Becoming a Web Design Powerhouse

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3X
Faster Development
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1-2 Sec.
Loading Time
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100+
Websites Built
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500+
Web Pages Designed
SK-America Company Logo
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About

SK-America offers affordable web design and development services that fit anyone’s budget, timeline, and industry needs. From customizing content management systems to creating eCommerce solutions, they have the skills to deliver on time and within budget. Plus, their services include keeping your website updated and running smoothly with ongoing maintenance and optimization.
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Michael Slater,

Partner & Web Designer,
SK-America
“For the most part, Essential Addons has removed the stress of coding and syntax when it comes to building pages now. I can focus on looks, colors, and placement rather than lines of CSS, HTML, and Java hoping it works properly and troubleshooting. It is a true lifesaver.”

Consistent Web Design with Limited Coding & Time

Michael Slater, Partner & Web Designer at SK-America, started web designing back in the ’90s. After a long break, he started again and switched towards more design rather than coding. However, he needed to adapt to new technologies, including WordPress CMS and web design with page builders like Elementor. On top of that, maintaining consistency and a standard design flow was necessary to handle multiple university website redesigns and guarantee a seamless user experience.
Elementor alone was not enough for his web design needs. He needed more widgets, and complex coding solutions were not feasible for Michael as a single developer facing these challenges. So, he was looking for something that could create a design workflow standard and add custom functionality without coding.
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I was having difficulty creating new elements to function and look the way I wanted without having to relearn current code. Given that I had a massive amount of websites to deal with and was the only one working on them, I had problems with consistency, meeting every specific request, and there was no standard to work with.– Michael Slater

Essential Addons: Beginning of Boosted Design Efficiency for SK-America

In 2018, Michael discovered Essential Addons, the most powerful and perfect widget library for Elementor. The drag-and-drop interface and extensive library of widgets empowered him to:
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Create Custom Functionality without Coding:
Essential Addons eliminated the need for extensive coding, allowing Michael to focus on the design and user experience of 500+ web pages.
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Create a Design Workflow Standard:
The consistent interface and comprehensive features ensured a uniform design language across all university websites that Michael and his team created.
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Boost Design Efficiency:
The drag-and-drop functionality significantly reduced design and development time, enabling Michael to complete website rebuilds within a week.
So, Michael and his team found the vast widget collection and stunning presets of Essential Addons super useful for creating custom web pages without coding. This freed them up to focus on design and user experience for over 500 web pages. Additionally, the consistent interface helped establish a uniform design style across all of SK-America’s projects. Most importantly, the advanced widgets and extensions dramatically reduced design time, enabling them to build websites 3x faster than before.

3x Faster Design Flow & 1-2 Seconds Website Load Speed

Essential Addons streamlined Michael’s design process, allowing him to complete projects three times faster. He has successfully used Essential Addons to build over 100 websites and 500+ web pages for SK-America and its clients. Plus, the intuitive websites designed with Essential Addons lightweight widgets and extensions load in 1-2 seconds.
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Rated 10/10
He experiences the UI, Widgets, and Presets very user-friendly
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Rated 10/10
Michael finds documentation, blogs, and videos quite excellent
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Rated 10/10
The support responses are quick and prompt for his team
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The whole DND of Essential Addons made my life easy where I can focus on design and content with minor coding. It really streamed things for me that some of my sites rebuild turnaround is within a week. – Michael Slater

Team SK-America's Most Frequently Used Essential Addons Widgets

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Team Member Carousel
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Info Box
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Filterable Gallery
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Fancy Text
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testimonials
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Advanced Accordion
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Advanced Tabs
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Post Grid
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Logo Carousel

A Few of the Websites Designed by SK-America
with Essential Addons

Websites Built by SK-America with Essential Addons 1
Websites Built by SK-America with Essential Addons 2
Websites Built by SK-America with Essential Addons 3
Websites Built by SK-America with Essential Addons 4
Michael Slater of SK-America
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“When starting as a new Web designer or builder or even advanced builder, Essential Addons is the pack I would use. Because it not only has more than enough elements to help build a beautiful and for the most part fast website but also enough to provide how web design works. It comes with proper code and helps to spark new and fresh ideas with design instead of focusing on troubleshooting to make it work properly”
Michael Slater,
Partner & Web Designer, SK-America
Do You Want a Boosted Growth & Standard Design Workflow Like SK-America?
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